Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Colorado State UniversityGeneralAppeal
Central CollegeGeneralAppeal
Drexel UniversityGeneralAppeal
Kent State UniversityGeneralAppeal
Johns Hopkins UniversityGeneralAppeal
McPherson CollegeGeneralAppeal
Ohio UniversityGeneralAppeal
University of Chicago, Booth School of BusinessGeneralVolunteer Materials
Northern Arizona UniversityGeneralStewardship
Tampa Preparatory SchoolGeneralAppeal
Kent State UniversityGeneralAppeal
Appalachian State UniversityGeneralAppeal
University of RochesterStudentsAppeal
Western New England UniversityGeneralAppeal
Towson UniversityGeneralAppeal
Loyola University ChicagoStudentsAppeal
University of San DiegoStudentsAppeal
Stanford UniversityStudentsAppeal
Albert Einstein College of MedicineGeneralAppeal
Stockton UniversityGeneralAppeal
  Institution Audience Purpose