Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Lakeside SchoolGeneralAppeal
Lakeside SchoolGeneralAppeal
Mercy CollegeGeneralAppeal
Occidental CollegeGeneralAppeal
University of Texas Health San AntonioGeneralAppeal
Southern Methodist UniversityGeneralStewardship
Oakwood SchoolGeneralAppeal
University of Texas Health San AntonioGeneralAppeal
Board of Child CareGeneralAppeal
Cornell UniversityParentsAppeal
Washington University in St. LouisGeneralAppeal
Denison UniversityParentsAppeal
Carroll UniversityReunion AlumniAppeal
Carroll UniversityGeneralAppeal
UC Berkeley School of LawGeneralAppeal
Pacific Lutheran UniversityGeneralAppeal
Brentwood SchoolGeneralAppeal
UC BerkeleyGeneralAppeal
Texas Tech University Health Science Center El PasoGeneralAppeal
Southern Methodist UniversityGeneralAppeal
  Institution Audience Purpose