Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Fairmont State UniversityGeneralAppeal
Flagler CollegeGeneralAppeal
Baruch CollegeGeneralAppeal
Baruch CollegeGeneralAppeal
Baruch CollegeGeneralAppeal
Baruch CollegeGeneralAppeal
University of California School of LawGeneralStewardship
The University of Tennessee at MartinGeneralAppeal
Central CollegeGeneralStewardship
Indiana UniversityGeneralAppeal
Indiana UniversityGeneralStewardship
Virginia Military InstituteGeneralStewardship
Ball State UniversityGeneralStewardship
The Fessenden SchoolParentsStewardship
Randolph CollegeGeneralAppeal
Grand Rapids Community CollegeGeneralAppeal
Birmingham-Southern CollegeGeneralAppeal
University of PittsburghGeneralAppeal
Thomas More UniversityGeneralAppeal
Northwest CollegeGeneralAppeal
  Institution Audience Purpose