Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Emory UniversityGeneralAppeal
Northern Arizona UniversityGeneralStewardship
Samford UniversityGeneralAppeal
Dalhousie UniversityGeneralAppeal
Wellesley CollegeGeneralAppeal
Washington State UniversityGeneralStewardship
Alverno CollegeGeneralAppeal
University of San DiegoGeneralAppeal
New York UniversityGeneralAppeal
University of MarylandGeneralAppeal
Northern Arizona UniversityParentsAppeal
UNC WilmingtonGeneralAppeal
Seton Hall UniversityGeneralAppeal
University of Santa BarbaraGeneralAppeal
University of British ColumbiaGeneralAppeal
University of British ColumbiaGeneralAppeal
Oberlin College and ConservatoryGeneralAppeal
Saint John's University (MN)GeneralAppeal
HSHS St. Clare FoundationGeneralAppeal
Newark AcademyGeneralAppeal
  Institution Audience Purpose