Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Western UniversityGeneralAppeal
Stanford UniversityGeneralAppeal
The University of Texas School of LawGeneralAppeal
St. Benedict's PrepGeneralAppeal
Union CollegeGeneralAppeal
Oakland City UniversityGeneralAppeal
The Music CenterGeneralAppeal
California Institute of TechnologyGeneralAppeal
University of WisconsinGeneralAppeal
Texas State UniversityGeneralAppeal
Epiphany SchoolGeneralAppeal
University of Tennessee Health Science CenterGeneralAppeal
University of PennsylvaniaGeneralAppeal
University of PennsylvaniaReunion AlumniAppeal
Stanford UniversityParentsAppeal
Cambridge in AmericaGeneralAppeal
Rowan UniversityGeneralOther
University of FloridaParentsAppeal
Florida Institute of TechnologyParentsAppeal
Presbyterian CollegeParentsOther
  Institution Audience Purpose