Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Virginia Commonwealth UniversityGeneralAppeal
Brown UniversityGeneralAppeal
University of Northern IowaGeneralAppeal
Middlesex SchoolGeneralAppeal
Lewis & ClarkParentsAppeal
Kent State UniversityGeneralAppeal
University of Puget SoundReunion AlumniAppeal
Texas Tech UniversityFaculty/StaffAppeal
Loyola University ChicagoGeneralAppeal
University of Iowa Center for AdvancementGeneralAppeal
Utah Valley UniversityReunion AlumniAppeal
UMass Amherst FoundationGeneralAppeal
Loyola University ChicagoGeneralStewardship
Wellesley CollegeOtherVolunteer Materials
Wellesley CollegeReunion AlumniAppeal
Texas Tech UniversityGeneralAppeal
Texas Tech UniversityGeneralAppeal
University of South FloridaOtherStewardship
Randolph CollegeGeneralAppeal
Bishop McGuinness Catholic High SchoolGeneralOther
  Institution Audience Purpose