Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Boston CollegeGeneralAppeal
University of North Carolina - WilmingtonGeneralStewardship
University of Michigan School of InformationGeneralStewardship
California State University San MarcosGeneralAppeal
University of VirginiaGeneralAppeal
Holy Family UniversityGeneralAppeal
Colorado State UniversityGeneralAppeal
Colorado State UniversityGeneralStewardship
Columbia Business SchoolGeneralAppeal
Middlesex SchoolGeneralStewardship
Nichols College
SDSU FoundationGeneralOther
SDSU FoundationGeneralAppeal
Fairfield UniversityGeneralAppeal
UVA Alumni AssociationGeneralAppeal
Nicolet College FoundationFaculty/StaffAppeal
Wellesley CollegeGeneralAppeal
James Madison UniversityGeneralAppeal
Loyola University ChicagoYoung AlumniAppeal
Brown UniversityGeneralAppeal
  Institution Audience Purpose