Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Boston UniversityStudentsAppeal
Boston UniversityGeneralStewardship
California State University San MarcosStudentsVolunteer Materials
Carleton CollegeGeneralStewardship
Carroll UniversityStudentsAppeal
Columbia Business SchoolStudentsAppeal
Denison UniversityGeneralAppeal
East Tennessee State UniversityStudentsOther
Fairfield UniversityGeneralAppeal
Fairfield UniversityParentsAppeal
Fairfield UniversityStudentsAppeal
George Washington UniversityStudentsAppeal
Georgia Tech Alumni AssociationStudentsOther
Grand Valley State UniversityStudents
HarvardStudentsVolunteer Materials
Hope CollegeYoung AlumniAppeal
Illinois Wesleyan UniversityReunion AlumniStewardship
IU FoundationStudentsAppeal
Marquette UniversityStudentsAppeal
Rowan-Virtua School of Osteopathic MedicineParentsAppeal
  Institution Audience Purpose