Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
University of VirginiaGeneralAppeal
University of Nevada, Las VegasGeneralStewardship
Fairfield UniversityGeneralAppeal
University of Central Florida FoundationGeneralAppeal
University of Chicago, Booth School of BusinessGeneralAppeal
Villanova UniversityFaculty/StaffStewardship
Texas Tech University SystemGeneralStewardship
Vanderbilt UniversityFaculty/StaffAppeal
Washington State University - CAHNRSStudentsStewardship
West Point Association of GraduatesGeneralStewardship
University of North Florida FoundationGeneralAppeal
Johns Hopkins UniversityGeneralAppeal
KU EndowmentGeneralAppeal
Dartmouth HealthGeneralAppeal
Bucknell UniversityYoung AlumniAppeal
University of VirginiaGeneralAppeal
University of ChicagoGeneralAppeal
University of HoustonStudentsAppeal
University of WashingtonStudentsAppeal
Mount Holyoke CollegeStudentsAppeal
  Institution Audience Purpose