Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Yale UniversityGeneralAppeal
Fairfield UniversityParentsAppeal
Johns Hopkins UniversityGeneralAppeal
University of FloridaGeneralAppeal
University of FloridaGeneralAppeal
Carleton CollegeOtherVolunteer Materials
Stanford UniversityStudentsAppeal
Furman UniversityReunion AlumniAppeal
Stockton UniversityGeneralAppeal
University of DelawareGeneralAppeal
University of DelawareFaculty/StaffAppeal
University of KansasParentsAppeal
Davidson CollegeGeneralAppeal
Miami UniversityGeneralAppeal
Appalachian State UniversityGeneralAppeal
Fordham UniversityGeneralStewardship
RUSH University Medical CenterGeneralAppeal
Loyola University New OrleansGeneralAppeal
Baruch CollegeGeneralStewardship
James Madison UniversityGeneralAppeal
  Institution Audience Purpose