This is our Fall direct mail that goes out to SYBUNT and a group of random non-donor alumni. These appeal is beautiful because we wanted to showcase the drive students have but also how that drive is amplified with donor support. This piece tells are sad yet exciting time of a students life and how donor support truly set her up to where she is at today, she is crushing it in the workplace. We are so proud to show donors this side of the student story and we feel these impact pieces drive donors to support.
Submitted By
Sierra Ebert - Assistant Director of Annual Giving
Year
2024
Keywords
Acquisition
Reactivation
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