The Ohio State University
| Audience | General |
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| Purpose | Appeal |
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| Description | This work is an example of a very successful crowdfunding campaign that students and faculty members within Ohio State's College of Engineering lead. The intended audience was geared towards the project leads' personal networks (family, friends, colleagues, peers, etc.), and the college also helped amplify this campaign through a targeted email send and social promotion. The purpose of this campaign was to raise funds to bring water to the remote Tanzanian village of Marwa through a grassroots traditional crowdfunding campaign. The students and faculty members who lead this campaign were absolutely incredible and inspiring! A group of them even climbed Mount Kilimanjaro to raise awareness of the water challenges in Marwa and to encourage others around the world to help provide the needed financial support for this initiative. Here's the link to the webpage: https://buckeyefunder.osu.edu/project/38028. |
| Submitted By | Kristin Forshey - Digital Fundraising Specialist |
| Year | 2023 |
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