Colgate University
| Audience | General |
|---|---|
| Purpose | Appeal |
| Click image to view complete sample |
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| Description | This direct mail and email campaign created a visual display of a donor's giving history. The number of torches varied depending on the donor's consecutive year's giving to the University. The torch is pulled directly from the University's seal, and is deeply meaningful to our alumni. |
| Submitted By | Catherine Marhenke - Director of Annual Giving |
| Year | 2019 |
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