This was our broad promotional video to all audiences via email and social for our 2024 giving day, Seattle U Gives. One of our primary objectives of our giving day is to engage our young(er) alumni donors and nondonors to inspire their support. We re-envisioned our giving day to be more playful and engaging through our fun "Redhawks, take flight!" theme and, in this case, have our beloved mascot, Rudy, continue to work with our university president, Eduardo, and student athletes to learn how to fly. To watch, visit: https://www.youtube.com/watch?v=xhoSM0thgCA