The University of Texas at Tyler

AudienceReunion Alumni
PurposeAppeal
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Description

These were our calendar year end deliverables from December 2023. These targeted LYBUNTS, SYBUNTS, Current and Lapsed donors segmented by their donation affiliation (I.e. which college/school they had given to in the past). Additionally, we included the President's Council in this push.

Submitted ByReagan Starr - Assistant Director of Annual Giving
Year2023
Keywords
  • Affinity
  • Reactivation
  • Retention