High Point University
| Audience | General |
|---|---|
| Purpose | Stewardship |
| Click image to view complete sample |
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| Description | The piece was used to promote our Giving Tuesday initiative to the general audience via Facebook (https://www.facebook.com/HighPointUAlumni). This was our first official use of social media ads leading up to, during (we've done) and post. It was effective for our first effort with this cadence. |
| Submitted By | Will Nowadly - Senior Director of Annual Giving and Communication |
| Year | 2023 |
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