Our Day of Giving intended audience is all of the above – including general, students, young alumni, parents, faculty, staff, campus community, and partners. Our purpose each year is to increase dollars and donors. For FY23 we increased over 100% in unique donors from FY22 and almost 197% increase in dollars raised over FY22, we had 12 donor offered matches and challenges which was six times more than FY22, and it was also our first year doing a giveaway (that was designed by a WCU faculty member). Overall, we are excited about the success of our third annual Day of Giving and excited to share our highlights from the campaign.