Cornell University
| Audience | Young Alumni |
|---|---|
| Purpose | Appeal |
| Click image to view complete sample |
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| Description | An interactive direct mail piece, with a soft solicitation, sent to young alumni. This piece allowed young alumni to share advice with students as they returned to campus, make a gift, and bridge the connection between young alum/na and current student. |
| Submitted By | Chelsea Ghent - Associate Director, Student and Young Alumni Giving |
| Year | 2022 |