Drexel University
| Audience | General |
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| Purpose | Appeal |
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| Description | We created a bracket-style fundraising competition that coincided with the NCAA college basketball playoffs called "LeBow Madness" for our LeBow College of Business. Our departments & programs competed to secure votes (donations of $5+ to their area) to advance through the bracket and win the title. |
| Submitted By | Molly Sweeney - Associate Director of Development |
| Year | 2021 |
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