California State University San Marcos
| Audience | General |
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| Purpose | Appeal |
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| Description | CSUSM hosted our fifth annual Giving Day on 12/3/2019. Knowing the tremendous growth from each year of this campaign, we knew we needed to implement a strategic, campus wide approach to not only sustain our growth but increase it. |
| Submitted By | Lori Brockett - AVP, Alumni Engagement & University Events |
| Year | 2019 |
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