University of Virginia
| Audience | General |
|---|---|
| Purpose | Appeal |
| Click image to view complete sample |
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| Description | Elevated the annual fall President’s letter appeal for our highest-level donors, households giving $25k or more in any one fiscal year between FY18-20 |
| Submitted By | Tiffany Casale - Senior Associate Director, Direct Marketing |
| Year | 2021 |
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