Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
University of VirginiaYoung AlumniAppeal
McMaster UniversityGeneralAppeal
Stanford Medicine (Medical Center Development)GeneralAppeal
Stanford Medical Center DevelopmentReunion AlumniAppeal
Stanford MedicineOtherAppeal
Stanford MedicineOtherAppeal
Fairfield UniversityParentsAppeal
Mount St. Joseph UniversityGeneralAppeal
Mount St. Joseph UniversityGeneralAppeal
Indiana University Robert H. McKinney School of LawReunion AlumniAppeal
University of North Carolina School of the ArtsGeneralAppeal
The University of Texas at TylerReunion AlumniAppeal
University of Colorado Colorado SpringsGeneralAppeal
Haverford CollegeReunion AlumniAppeal
Saint Ignatius High SchoolGeneralAppeal
University of Tennessee at ChattanoogaGeneralAppeal
Wingate UniversityStudentsAppeal
University of Oklahoma FoundationGeneralAppeal
Davidson CollegeGeneralAppeal
Davidson CollegeGeneralAppeal
  Institution Audience Purpose