Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Kent State UniversityGeneralAppeal
Ensign CollegeGeneralAppeal
Scripps ResearchGeneralAppeal
Indian Mountain SchoolGeneralAppeal
University of KentuckyGeneralAppeal
University at BuffaloGeneralAppeal
Carnegie MellonGeneralAppeal
University of GeorgiaGeneralAppeal
Massachusetts Institute of TechnologyGeneralAppeal
Massachusetts Institute of TechnologyGeneralAppeal
University of MichiganGeneralAppeal
Eastern Illinois UniversityGeneralAppeal
Washington State UniversityGeneralAppeal
Washington State UniversityGeneralAppeal
Sandy Spring Friends SchoolGeneralAppeal
Lehigh Valley Health NetworkGeneralAppeal
UNC-Chapel HillGeneralAppeal
Massachusetts Institute of TechnologyStudentsAppeal
California State University, ChicoGeneralAppeal
California State University, ChicoGeneralAppeal
  Institution Audience Purpose