Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
University of VirginiaGeneralAppeal
Yale UniversityYoung AlumniAppeal
Yale UniversityYoung AlumniAppeal
Yale UniversityYoung AlumniStewardship
Drake UniversityGeneralAppeal
Ohio Wesleyan UniversityGeneralAppeal
Campbell UniversityGeneralAppeal
Red Deer PolytechnicGeneralAppeal
North Park UniversityGeneralAppeal
Carroll UniversityStudentsAppeal
Massachusetts Institute of TechnologyYoung AlumniAppeal
Cal State San BernardinoGeneralAppeal
Buckingham Browne & NicholsGeneralAppeal
Keck Graduate InstituteGeneralStewardship
Fairfield UniversityGeneralAppeal
University of VirginiaGeneralVolunteer Materials
University of MarylandGeneralAppeal
Western Governors UniversityGeneralVolunteer Materials
The State University of New York at OneontaGeneralStewardship
University at BuffaloGeneralStewardship
  Institution Audience Purpose