Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Brown UniversityGeneralAppeal
Kent State UniversityGeneralAppeal
University of Nevada, Las VegasGeneralAppeal
University of Nevada, Las VegasGeneralStewardship
Bennington CollegeGeneralAppeal
Cleveland State UniversityGeneralAppeal
Grand Valley State UniversityGeneralAppeal
University of Massachusetts LowellGeneralAppeal
Holy Innocents' Episcopal SchoolGeneralAppeal
University of WashingtonGeneralAppeal
Flagler CollegeGeneralAppeal
University of TorontoGeneralAppeal
Franciscan University of SteubenvilleGeneralAppeal
Georgia TechGeneralAppeal
Fox Valley Technical CollegeGeneralAppeal
Western UniversityGeneralStewardship
University of Northern IowaGeneralAppeal
Syracuse UniversityGeneralAppeal
Syracuse UniversityGeneralAppeal
Marshall UniversityGeneralAppeal
  Institution Audience Purpose