Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Georgetown UniversityGeneralAppeal
Central Washington UniversityGeneralAppeal
Rensselaer Polytechnic InstituteGeneralAppeal
Boston UniversityGeneralAppeal
Hope CollegeGeneralAppeal
University of Central FloridaGeneralAppeal
Middle Tennessee State UniversityGeneralAppeal
Nichols CollegeGeneralAppeal
LSU FoundationGeneralAppeal
UMass AmherstGeneralAppeal
University of Virginia Alumni AssociationGeneralStewardship
UVA Alumni AssociationGeneralAppeal
Webb InstituteGeneralAppeal
Chicago Botanic GardenGeneralAppeal
VCUGeneralStewardship
Poly Prep Country Day SchoolGeneralStewardship
Buckingham Browne & Nichols SchoolGeneralStewardship
Oberlin College & ConservatoryGeneralAppeal
Chapman UniversityGeneralStewardship
University of Michigan Alumni AssociationGeneralStewardship
  Institution Audience Purpose