Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
University of Massachusetts AmherstGeneralAppeal
University of Massachusetts DartmouthGeneralAppeal
University of Massachusetts LowellGeneralAppeal
University of MiamiYoung AlumniAppeal
University of Miami - Sylvester Cancer CenterGeneralAppeal
University of Miami - UHealthGeneralAppeal
University of MichiganStudentsAppeal
University of MichiganGeneralStewardship
University of MichiganGeneralAppeal
University of MichiganGeneralStewardship
University of Michigan Alumni AssociationGeneralStewardship
University of Michigan Law SchoolGeneralAppeal
University of Michigan MedicineYoung AlumniAppeal
University of Michigan Museum of ArtGeneralAppeal
University of Minnesota College of Science and EngineeringGeneralAppeal
University of MississippiParentsAppeal
University of MissouriGeneralAppeal
University of MissouriGeneralAppeal
University of MissouriGeneralAppeal
University of MissouriGeneralAppeal
  Institution Audience Purpose