Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
UMass Amherst FoundationGeneralAppeal
James Madison UniversityOtherAppeal
Wellesley CollegeReunion AlumniAppeal
Illinois Wesleyan UniversityGeneralAppeal
University of West FloridaFaculty/StaffAppeal
University of West FloridaGeneralAppeal
University of West FloridaGeneralAppeal
Kean University FoundationGeneralAppeal
University of Northern IowaGeneralAppeal
Concordia University, St. PaulGeneralAppeal
Vassar CollegeGeneralAppeal
Miami UniversityGeneralAppeal
Randolph CollegeGeneralAppeal
Vanderbilt UniversityGeneralAppeal
California State University San MarcosFaculty/StaffAppeal
Texas Tech UniversityGeneralAppeal
Texas Tech UniversityGeneralAppeal
Loyola University ChicagoGeneralAppeal
Ensign CollegeGeneralAppeal
Scripps ResearchGeneralAppeal
  Institution Audience Purpose