Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Brown UniversityGeneralAppeal
Middlesex SchoolGeneralAppeal
Kent State UniversityGeneralAppeal
Loyola University ChicagoGeneralAppeal
University of Iowa Center for AdvancementGeneralAppeal
UMass Amherst FoundationGeneralAppeal
Loyola University ChicagoGeneralStewardship
Texas Tech UniversityGeneralAppeal
Texas Tech UniversityGeneralAppeal
Randolph CollegeGeneralAppeal
Bishop McGuinness Catholic High SchoolGeneralOther
Concordia University, St. PaulGeneralAppeal
BerkleeGeneralStewardship
New York UniversityGeneralStewardship
Illinois Wesleyan UniversityGeneralAppeal
Kean University FoundationGeneralAppeal
Kean University FoundationGeneralStewardship
Vassar CollegeGeneralAppeal
Vassar CollegeGeneralOther
Miami UniversityGeneralAppeal
  Institution Audience Purpose