Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Marshall UniversityGeneralAppeal
Marquette UniversityGeneralAppeal
Marquette UniversityStudentsAppeal
Marist CollegeGeneralStewardship
Marist CollegeGeneralStewardship
Marietta CollegeGeneralStewardship
Marietta CollegeGeneralAppeal
Macomb Community CollegeGeneralAppeal
Lycoming CollegeGeneralAppeal
Lycoming CollegeYoung AlumniAppeal
Lycoming CollegeGeneralAppeal
Lycée Français de New YorkGeneralAppeal
Luther CollegeGeneralAppeal
Luther CollegeGeneralAppeal
Luther CollegeGeneralAppeal
LSU FoundationGeneralAppeal
Loyola University New OrleansGeneralAppeal
Loyola University Chicago School of LawReunion AlumniAppeal
Loyola University ChicagoReunion AlumniAppeal
Loyola University ChicagoGeneralAppeal
  Institution Audience Purpose