Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Johns Hopkins UniversityGeneralAppeal
Johns Hopkins UniversityGeneralAppeal
Stetson UniversityGeneralAppeal
Holy Innocents' Episcopal SchoolGeneralAppeal
Jessup UniversityGeneralAppeal
James Madison UniversityGeneralAppeal
Ferris State UniversityGeneralAppeal
Wayne State UniversityGeneralAppeal
St. John Fisher UniversityGeneralAppeal
The University of Texas at AustinGeneralVolunteer Materials
Wayne State UniversityGeneralAppeal
The University of AlabamaGeneralAppeal
Wayne State UniversityGeneralAppeal
Davidson CollegeGeneralAppeal
Davidson CollegeGeneralAppeal
Harvey Mudd CollegeGeneralAppeal
Colorado State UniversityGeneralAppeal
Wellesley CollegeGeneralOther
West Point Association of GraduatesGeneralStewardship
University of VirginiaGeneralAppeal
  Institution Audience Purpose