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Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Wayne State UniversityOtherOther
Davidson CollegeGeneralAppeal
Harvey Mudd CollegeGeneralAppeal
Colorado State UniversityGeneralAppeal
The Catholic University of AmericaStudentsAppeal
Scripps CollegeStudentsAppeal
Washington State University FoundationStudentsAppeal
Marquette UniversityStudentsAppeal
University of Central FloridaStudentsAppeal
George Washington UniversityStudentsAppeal
Saint Mary's CollegeStudentsAppeal
Saint Mary's CollegeStudentsOther
Villanova UniversityStudentsAppeal
Washington State University - CAHNRSStudentsStewardship
The Hill SchoolStudentsVolunteer Materials
Wellesley CollegeGeneralOther
University of MichiganStudentsAppeal
Georgia Tech Alumni AssociationStudentsOther
Washington University in St. LouisStudentsAppeal
HarvardStudentsVolunteer Materials
  Institution Audience Purpose