Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Mayfield Junior SchoolGeneralAppeal
McGill UniversityParentsAppeal
McMaster UniversityGeneralAppeal
McMaster UniversityFaculty/StaffStewardship
McMaster UniversityGeneralAppeal
McMaster UniversityGeneralStewardship
McPherson CollegeGeneralAppeal
McPherson CollegeGeneralStewardship
McPherson CollegeGeneralAppeal
McQuaid JesuitGeneralAppeal
Mercersburg AcademyParentsAppeal
Mercy CollegeGeneralAppeal
Meredith CollegeReunion AlumniAppeal
Miami UniversityGeneralAppeal
Michigan MedicineReunion AlumniAppeal
Middle Tennessee State UniversityGeneralAppeal
Midland UniversityYoung AlumniAppeal
Midland UniversityYoung AlumniAppeal
Milton AcademyGeneralAppeal
Milwaukee Institute of Art & DesignGeneralAppeal
  Institution Audience Purpose