Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
The Music CenterGeneralAppeal
California Institute of TechnologyGeneralAppeal
University of WisconsinGeneralAppeal
Texas State UniversityGeneralAppeal
Epiphany SchoolGeneralAppeal
University of Tennessee Health Science CenterGeneralAppeal
University of PennsylvaniaGeneralAppeal
University of PennsylvaniaReunion AlumniAppeal
Stanford UniversityParentsAppeal
Cambridge in AmericaGeneralAppeal
University of FloridaParentsAppeal
Florida Institute of TechnologyParentsAppeal
Brehm Preparatory SchoolParentsAppeal
James Madison UniversityParentsAppeal
James Madison UniversityParentsAppeal
Temple UniversityGeneralAppeal
University of California IrvineParentsAppeal
Birmingham-Southern CollegeParentsAppeal
Albert Einstein College of MedicineParentsAppeal
The Williams SchoolGeneralAppeal
  Institution Audience Purpose