Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
UNC WilmingtonGeneralAppeal
UNC WilmingtonParentsAppeal
UNC WilmingtonGeneralAppeal
UNC WilmingtonGeneralAppeal
UNC Kenan-Flagler Business SchoolGeneralAppeal
UNC Health FoundationGeneralAppeal
UNC Health FoundationGeneralAppeal
UNC GreensboroGeneralOther
UNC CharlotteYoung AlumniOther
UNC Chapel HillYoung AlumniAppeal
UMass AmherstGeneralAppeal
UF Health St. Johns FoundationGeneralAppeal
UCLA Anderson School of ManagementGeneralAppeal
UC San DiegoGeneralAppeal
UC San DiegoParentsOther
UC San DiegoGeneralStewardship
UC San DiegoGeneralAppeal
UC RiversideGeneralAppeal
UC IrvineGeneralAppeal
UC DavisFaculty/StaffAppeal
  Institution Audience Purpose