Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
UVA Alumni AssociationGeneralAppeal
Fairfield UniversityGeneralAppeal
Colorado State UniversityGeneralStewardship
SDSU FoundationGeneralAppeal
SDSU FoundationGeneralOther
Middlesex SchoolGeneralStewardship
Whatcom Community College FoundationGeneralStewardship
Columbia Business SchoolGeneralAppeal
University of VirginiaGeneralAppeal
Yale UniversityGeneralStewardship
University of OregonGeneralAppeal
James Madison UniversityGeneralAppeal
UMass Amherst FoundationGeneralAppeal
KU EndowmentGeneralStewardship
University of Iowa Center for AdvancementGeneralAppeal
California State University San MarcosGeneralStewardship
Westmoreland County Community CollegeGeneralOther
Loyola University ChicagoGeneralAppeal
Brown UniversityGeneralAppeal
Kent State UniversityGeneralAppeal
  Institution Audience Purpose