Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Boston CollegeGeneralAppeal
James Madison UniversityGeneralAppeal
University of Iowa Center for AdvancementGeneralAppeal
Brown UniversityGeneralAppeal
Oberlin CollegeGeneralAppeal
Brown UniversityGeneralAppeal
University of Northern IowaGeneralAppeal
Middlesex SchoolGeneralAppeal
Loyola University ChicagoGeneralAppeal
University of Northern IowaGeneralAppeal
Wellesley CollegeGeneralAppeal
Texas Tech UniversityGeneralAppeal
Texas Tech UniversityGeneralAppeal
Randolph CollegeGeneralAppeal
Bishop McGuinness Catholic High SchoolGeneralOther
Concordia University, St. PaulGeneralAppeal
BerkleeGeneralStewardship
New York UniversityGeneralStewardship
Illinois Wesleyan UniversityGeneralAppeal
Kean University FoundationGeneralAppeal
  Institution Audience Purpose