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Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Hope CollegeGeneralAppeal
Hope CollegeFaculty/StaffAppeal
Hope CollegeYoung AlumniAppeal
Hope CollegeReunion AlumniAppeal
Hope CollegeGeneralAppeal
Hopkins SchoolGeneralAppeal
Hopkins SchoolReunion AlumniAppeal
HSHS St. Clare FoundationGeneralAppeal
Humboldt State UniversityYoung AlumniOther
Humboldt State UniversityGeneralAppeal
Humboldt State UniversityGeneralAppeal
Illinois CollegeReunion AlumniAppeal
Illinois Institute of TechnologyGeneralAppeal
Illinois State UniversityGeneralAppeal
Illinois State UniversityGeneralAppeal
Illinois State UniversityGeneralAppeal
Illinois Wesleyan UniversityReunion AlumniOther
Indian Mountain SchoolGeneralAppeal
Indian Mountain SchoolGeneralAppeal
Indian Mountain SchoolGeneralStewardship
  Institution Audience Purpose