Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Hope CollegeGeneralAppeal
Hope CollegeGeneralAppeal
Humboldt State UniversityGeneralAppeal
Illinois State UniversityGeneralAppeal
Indiana University FoundationReunion AlumniAppeal
Indiana University Robert H. McKinney School of LawReunion AlumniAppeal
Interlochen Center for the ArtsGeneralAppeal
Ithaca CollegeReunion AlumniAppeal
Kean University FoundationGeneralStewardship
Kean University FoundationGeneralStewardship
Knox CollegeGeneralAppeal
KU EndowmentGeneralAppeal
Lakeside SchoolGeneralAppeal
Linfield UniversityGeneralAppeal
Louisiana State UniversityGeneralAppeal
Loyola University New OrleansGeneralAppeal
Luther CollegeGeneralAppeal
Luther CollegeGeneralAppeal
Massachusetts Institute of TechnologyYoung AlumniAppeal
McMaster UniversityGeneralAppeal
  Institution Audience Purpose