Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Wittenberg UniversityGeneralStewardship
Louisiana State UniversityGeneralAppeal
University of Minnesota College of Science and EngineeringGeneralAppeal
McPherson CollegeGeneralAppeal
Purdue UniversityGeneralAppeal
University of Central FloridaYoung AlumniAppeal
Penn State College of MedicineGeneralAppeal
Eastern Illinois UniversityGeneralAppeal
Syracuse UniversityGeneralAppeal
St. Joseph's CollegeGeneralAppeal
University of PennsylvaniaGeneralAppeal
University of VirginiaGeneralAppeal
Appalachian State UniversityGeneralAppeal
Fairleigh Dickinson UniversityGeneralAppeal
Massachusetts Institute of TechnologyYoung AlumniAppeal
Marshall UniversityGeneralAppeal
Stanford Medicine (Medical Center Development)GeneralAppeal
McMaster UniversityGeneralAppeal
Ithaca CollegeReunion AlumniAppeal
The University of Texas at TylerReunion AlumniAppeal
  Institution Audience Purpose