Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Marshall UniversityGeneralAppeal
Louisiana State UniversityGeneralAppeal
McPherson CollegeGeneralAppeal
Purdue UniversityGeneralAppeal
Eastern Illinois UniversityGeneralAppeal
Syracuse UniversityGeneralAppeal
University of PennsylvaniaGeneralAppeal
University of VirginiaGeneralAppeal
Appalachian State UniversityGeneralAppeal
Fairleigh Dickinson UniversityGeneralAppeal
University of Minnesota College of Science and EngineeringGeneralAppeal
Stanford Medicine (Medical Center Development)GeneralAppeal
McMaster UniversityGeneralAppeal
Ithaca CollegeReunion AlumniAppeal
The University of Texas at TylerReunion AlumniAppeal
Westmoreland County Community College Educational FoundationGeneralAppeal
British Columbia Institute of TechnologyGeneralAppeal
UF Health St. Johns FoundationGeneralAppeal
Eastern Virginia Medical SchoolGeneralAppeal
Saint Mary's CollegeGeneralAppeal
  Institution Audience Purpose