Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Syracuse UniversityGeneralAppeal
University of VirginiaGeneralAppeal
BerkleeGeneralAppeal
Yale UniversityGeneralAppeal
California University of PennsylvaniaGeneralAppeal
Stanford UniversityStudentsAppeal
New York UniversityGeneralAppeal
Central Connecticut State UniversityStudentsAppeal
Mount Holyoke CollegeStudentsAppeal
University of WashingtonStudentsAppeal
University of HoustonStudentsAppeal
University of ChicagoGeneralAppeal
University of VirginiaGeneralAppeal
Brigham Young UniversityFaculty/StaffAppeal
University of VirginiaGeneralAppeal
Carroll UniversityGeneralAppeal
Gerstell AcademyGeneralAppeal
Texas A&M International UniversityGeneralAppeal
Johns Hopkins UniversityGeneralAppeal
Smith CollegeReunion AlumniAppeal
  Institution Audience Purpose