Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Stanford UniversityStudentsAppeal
Sam Houston State UniversityStudentsAppeal
Stockton UniversityGeneralAppeal
Bucknell UniversityYoung AlumniAppeal
University of HoustonStudentsAppeal
Carroll UniversityGeneralAppeal
Saint Louis UniversityYoung AlumniAppeal
University of VirginiaYoung AlumniAppeal
Boston UniversityGeneralAppeal
Denison UniversityGeneralAppeal
Northwestern Pritzker School of LawGeneralAppeal
Syracuse UniversityGeneralAppeal
Oakland City UniversityGeneralAppeal
University of ChicagoGeneralAppeal
University of VirginiaGeneralAppeal
Brigham Young UniversityFaculty/StaffAppeal
University of VirginiaGeneralAppeal
Carroll UniversityGeneralAppeal
Gerstell AcademyGeneralAppeal
Texas A&M International UniversityGeneralAppeal
  Institution Audience Purpose