Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Johns Hopkins UniversityGeneralAppeal
Johns Hopkins UniversityGeneralAppeal
Kent State UniversityGeneralAppeal
KU EndowmentGeneralAppeal
Loyola University ChicagoGeneralAppeal
Loyola University New OrleansGeneralAppeal
Lycoming CollegeGeneralAppeal
Lycoming CollegeYoung AlumniAppeal
Mount Holyoke CollegeStudentsAppeal
New York UniversityGeneralAppeal
Northwestern Pritzker School of LawGeneralAppeal
Oakland City UniversityGeneralAppeal
RUSH University Medical CenterGeneralAppeal
Saint Louis UniversityYoung AlumniAppeal
Sam Houston State UniversityStudentsAppeal
Seton Hall UniversityGeneralAppeal
Smith CollegeReunion AlumniAppeal
Stanford UniversityStudentsAppeal
Stockton UniversityGeneralAppeal
Syracuse UniversityGeneralAppeal
  Institution Audience Purpose