Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Columbia UniversityGeneralAppeal
Case Western Reserve UniversityGeneralAppeal
University of WashingtonGeneralAppeal
California State University San MarcosGeneralAppeal
RUSH University Medical CenterGeneralAppeal
Loyola University New OrleansGeneralAppeal
Endicott CollegeGeneralAppeal
Rhode Island School of DesignGeneralAppeal
Syracuse University Newhouse SchoolGeneralAppeal
Washington & Jefferson CollegeGeneralAppeal
Cornell UniversityGeneralAppeal
Oakwood SchoolGeneralAppeal
Franciscan University of SteubenvilleGeneralAppeal
Lakeside SchoolGeneralAppeal
Harvard Business SchoolGeneralAppeal
University of San DiegoGeneralAppeal
University of KansasGeneralAppeal
Durham AcademyGeneralAppeal
The College of WoosterGeneralAppeal
Ohio Northern UniversityGeneralAppeal
  Institution Audience Purpose