Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Virginia TechGeneralAppeal
Washington & Jefferson CollegeGeneralAppeal
Washington State UniversityGeneralVolunteer Materials
Washington State UniversityGeneralStewardship
Wayne State UniversityGeneralAppeal
Wayne State UniversityGeneralAppeal
Wayne State UniversityOtherOther
Wayne State UniversityGeneralAppeal
West Chester University FoundationGeneralAppeal
West Virginia University FoundationGeneralAppeal
Western Governors UniversityGeneralVolunteer Materials
Western New England UniversityGeneralAppeal
Westover SchoolGeneralVolunteer Materials
Wingate UniversityStudentsAppeal
Woodside Priory SchoolGeneralAppeal
Young Harris CollegeGeneralAppeal
  Institution Audience Purpose