Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
McMaster UniversityGeneralAppeal
Miami UniversityGeneralAppeal
Campbell UniversityGeneralAppeal
Loyola University ChicagoStudentsAppeal
University of San DiegoStudentsAppeal
University of RochesterStudentsAppeal
Marietta CollegeGeneralAppeal
Williams CollegeGeneralAppeal
Saddle River Day SchoolParentsAppeal
Canterbury SchoolGeneralAppeal
Drexel UniversityGeneralAppeal
University of Tennessee Health Science CenterStudentsAppeal
Concordia University, St. PaulGeneralAppeal
Southern Adventist UniversityGeneralAppeal
Columbia University College of Dental MedicineReunion AlumniAppeal
The Long Ridge SchoolGeneralAppeal
Princeton Day SchoolGeneralAppeal
Louise S. McGehee SchoolGeneralAppeal
California State University San MarcosGeneralAppeal
University of MissouriGeneralAppeal
  Institution Audience Purpose