Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Texas A&M UniversityYoung AlumniAppeal
University of Nebraska FoundationReunion AlumniAppeal
Adelphi UniversityParentsAppeal
University at AlbanyOtherAppeal
Bishop O'Dowd High SchoolGeneralAppeal
Wingate UniversityGeneralAppeal
Bowdoin CollegeGeneralAppeal
University of MaineGeneralAppeal
South Dakota State UniversityGeneralAppeal
Marietta CollegeGeneralAppeal
Western UniversityGeneralAppeal
Massachusetts Institute of TechnologyGeneralAppeal
Fairfield UniversityGeneralAppeal
The PrincipiaGeneralAppeal
Moravian UniversityGeneralAppeal
PrincipiaGeneralAppeal
University of Notre DameGeneralAppeal
University of ChicagoGeneralAppeal
Rochester Institute of TechnologyGeneralAppeal
The Catholic University of AmericaGeneralAppeal
  Institution Audience Purpose