Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Bishop O'Dowd High SchoolGeneralAppeal
Wingate UniversityGeneralAppeal
University of Nebraska FoundationReunion AlumniAppeal
Bowdoin CollegeGeneralAppeal
University of MaineGeneralAppeal
Western UniversityGeneralAppeal
Adelphi UniversityParentsAppeal
Massachusetts Institute of TechnologyGeneralAppeal
The PrincipiaGeneralAppeal
Moravian UniversityGeneralAppeal
PrincipiaGeneralAppeal
Texas A&M UniversityYoung AlumniAppeal
University of Notre DameGeneralAppeal
University at AlbanyOtherAppeal
University of ChicagoGeneralAppeal
Rochester Institute of TechnologyGeneralAppeal
The Catholic University of AmericaGeneralAppeal
Babson CollegeGeneralAppeal
Central Connecticut State UniversityGeneralAppeal
Fairfield UniversityGeneralAppeal
  Institution Audience Purpose