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Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Babson CollegeOtherAppeal
Columbia UniversityGeneralAppeal
Concordia University, St. PaulGeneralAppeal
Georgetown University Law CenterGeneralAppeal
Gilman SchoolReunion AlumniAppeal
Haverford CollegeReunion AlumniAppeal
Indiana University FoundationReunion AlumniAppeal
Indiana University FoundationGeneralAppeal
Indiana University Robert H. McKinney School of LawReunion AlumniAppeal
James Madison UniversityFaculty/StaffAppeal
Meredith CollegeReunion AlumniAppeal
Mount St. Joseph UniversityGeneralAppeal
Ohio Northern UniversityGeneralAppeal
Penn State College of MedicineGeneralAppeal
Pepperdine UniversityReunion AlumniAppeal
Ransom Everglades SchoolReunion AlumniAppeal
Rockhurst High SchoolGeneralStewardship
Rowan-Virtua School of Osteopathic MedicineParentsAppeal
RUSH University Medical CenterGeneralAppeal
Stanford Medical Center DevelopmentReunion AlumniAppeal
  Institution Audience Purpose