Samples

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


 Year Title Institution 
2025"Farmers Market" Email CampaignNew York University
2025Puzzle Premium Direct Mail AppealUniversity of Virginia
2025Leadership Gift Direct Mail AppealSt. Christopher's School
2025"Contact Update" Direct Mail Acquisition AppealCase Western Reserve University
 Year Title Institution