Canterbury School is a PreK-3 through Grade 12 independent school in Southwest Florida. This video was created to serve as an educational piece to help our constituents understand why it is important to support our annual fund in a fun way. It was sent out to parents, grandparents, alumni, and friends a few days prior to our Fall Week of Giving campaign. It was especially important for our new families who may not have previous knowledge of the tuition gap. The project was done in collaboration with our Director of Strategic Communications, Katie Tanner.