Reporting to the Vice President for University Advancement, the Director of Annual Giving develops, executes and manages the university’s comprehensive annual giving program, including the student call center, direct-mail solicitations, Giving Day and unit-specific giving initiatives.

Job Summary  

• Plans and manages a comprehensive annual giving program to meet or exceed stated goals.
• Develops and executes a multi-channel strategy appeal schedule to communicate with potential and current donors.
• Coordinates, manages and assesses all direct-response fundraising efforts for annual giving, special projects and campaigns, including Giving Day and a new parent and family giving program.
• Works in collaboration with campus constituents to execute integrated multi-channel strategies using targeted messaging, audience segmentation and crowd-funding techniques.
• Collaborates with the university’s alumni association to nurture student philanthropy.
• Partners with colleagues in Donor Relations to execute stewardship strategies for targeted, annual fund constituencies, including young alumni and first-time, consecutive and leadership-level donors.
• Coordinates donor acquisition and renewal strategies for intercollegiate athletics and provides support to athletics staff for fundraising events and sport-specific giving initiatives.
• Partners with University Communications and Marketing to produce written and digital communications and solicitations.
• Uses Winthrop Magazine and other global communication strategies to inform and educate prospective donors.
• Provides oversight of the call center and related operations and recruits, trains and manages student workers.

Required Qualifications            

• Bachelor’s degree.
• Two years of professional experience in fundraising, business development, marketing or inside sales.

Preferred Qualifications           

• Experience with annual giving and/or phonathon programs in a fundraising/development office.
• Supervisory and volunteer management experience.

Knowledge, Skills & Abilities Summary           

• Knowledge of best practices in annual giving, educational fundraising, direct marketing and volunteer management.
• First-hand or transferable knowledge of annual giving and/or call center programs/operations.
• Self-initiative.
• Strong analytical, problem-solving, organizational, time management and customer service skills.
• Demonstrated oral and written communication skills.
• Computer literacy and ability to learn Raiser’s Edge donor database and related software.
• Ability to handle/manage sensitive and confidential information appropriately and with discretion.
• Ability to establish and maintain effective working relationships with coworkers and internal and external constituents.

Travel/Overtime Requirements                 

Requires evening hours during student call center periods and periodic weekend hours for University Advancement events.